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MAKING IT IN THE BIG WORLD OF PROJECT MANAGEMENT.

Go Ahead, Manage

The life of a small company in the great world of project management software: from marketing to product management, software development... and project management, of course.

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Do what it takes and your customers will love you?

What does it take for your customers to love you? A great product? Great service?

We can go further and ask: do you want all your customers to love you? Without exception? How much are you willing to do get that result? It would take a lot of effort for all your customers to love you. Even if you have the best product and the best service, there would still be customers who would not love you.

I prefer to see things differently: make a product you love to use and like-minded customers will love you.

There is just too much diversity in this world to aim for 100% love from all your customers. Furthermore, setting unrealistic goals online breeds failures. And while one failure can be cathartic and motivating for a team, multiple failures are just demoralizing. 

How much energy are you willing to spend to make your customers love you?

 

 

Published May 16 2008, 09:08 AM by Karine
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About Karine

Since my graduation from Concordia University in 1998, I have worked in technical writing and later marketing at various technology-driven companies. Now Director or Marketing for Websystems, my goal is to achieve better visibility for the company and its product, AceProject. I believe that AceProject is a great, intuitive project management system and I want to convince as many people as possible! I am part of a passionate team that believes in doing the job right, with the customer in mind.
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