How to prevent your clients from breaking up with you
Yesterday I wrote about my heart-breaking separation from my beloved Xobni. So how can we keep this from happening at our company? How do we keep our clients happy?
1. Close mouth, open ears
It’s the most basic part. Listen to your clients. REALLY listen to them, don’t just hear them talk while imagining reasons why they’re wrong. If you really pay attention to what your product’s users are saying, you’ll know exactly where the pain points are in the product and you’ll have your priority list all drawn up for you.
A few days after people create an account with AceProject, we send them an email and ask them what they think of the product, if they can suggest improvements or missing feature. The response we get is a very good source of inspiration for us.
2. Aggravation is really bad
An exasperated client should never be ignored or dismissed. If you let aggravation at your product go unchecked, it only grows and never brings anything good to you, your product or your users. When someone is angry at […]